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« Newsflash: Cats are Tool of Satan | Main | Anthony Citrano's Weblog: February 2005 Archives »

2005.02.07

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Blue

Read this quote from this article:

"Budweiser did best with the patriotic sentimentality," said [Mark DiMassimo of DiMassimo Carr Brand Advocates]. "In theory, I don't like the idea but it was well done and somehow rang true."

Huh? "Somehow" rang true??? Doesn't like the idea "in theory"??? I wonder if he could explain exactly what, in theory, he doesn't like about thanking our troops?

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